CV
Dr Silvia Pfeiffer
CEO Vquence Pty Limited

Biography
Silvia Pfeiffer has worked on novel media technology for more than 15 years and is an internationally renowned expert in new Web video standards.
After finishing her double degree in Computer Science and Business Management at Mannheim University, Germany, Silvia worked as a consultant at Accenture (then: Andersen Consulting) for 6 months. She then returned to Mannheim University to completed her PhD on audio-visual content analysis. Subsequently, she spent 7 years at the CSIRO, amongst other activities developing new video technology for the Web in the "Annodex" project.
Silvia continues to promote and pursue open media technology, being the main organiser for the annual Foundations of Open Media Software workshop, being the president of the Annodex Association, and a member of the Xiph.org community.
She is now an invited expert on four W3C? video-related working groups. She is making contributions to the new audio and video elements in HTML5?, to media annotation standards, to media fragment addressing via URIs?, and to video accessibility technology for hearing and seeing-impaired people (captions, audio annotations etc).
In 2007, Silvia co-founded Australian video company Vquence. Vquence offers consulting and technology services for Web 2.0 video. This includes strategy planning, social video channel setup, audience measurement, reporting, and recommendation for strategy improvement. It also includes services to create a strategic integration of video into a working online marketing and communication strategy.